Implement these 7 tips and you can finally start to see a real return on your Google AdWords Pay-Per-Click (PPC) spending.  

If you're a lawyer who wants better results with legal marketing but you feel like you have just been throwing time and money out the window, then you need our proven guide, "7 Essential Legal PPC Tips."

There is so much noise in the market these days that it can be hard to know what tools to use and who to listen to.

Our 7 Tips guide walks you through the most effective strategies that have driven REAL RESULTS FOR OUR CLIENTS.

Why is that in caps? Because this is exactly what we do for everyone that work with us. These are the strategies that our legal marketing experts actually use to help grow our clients' law firm businesses.


“Working with GNGF has been a great experience for Horwitz & Horwitz, LLC. They really care about our business and helping to make it successful. They are well-versed in all the latest technological developments in the industry and give good, solid, cost-effective advice to their clients. They are very responsive to our questions. They are honest and fair in their approach to increasing our web presence. We have worked with GNGF for the past 4.5 years and intend to continue our relationship indefinitely. We had a bad experience with a marketing agency in the past, so we really appreciate the honesty and integrity of GNGF.”

—John Horwitz
Horwitz & Horwitz, LLC


This FREE guide offers insight into the following:

  • Campaign Structure

    • How you initially setup your campaign has a long-term effect on your paid advertising success. Make sure your campaign is structured to follow our best practices or you could be wasting a lot of money and hurting your campaigns' quality score. If you aren't sure what quality score is and why it is one of the most important metrics in AdWords then get this guide now!
  • Keywords 

    • There are different ways to tell Google how you want to bid on keywords. If you aren't using the right approach, you could be wasting impressions on searches that have nothing to do with someone needing a lawyer.  This guide explains why branded keywords, modified broad match keywords, and negative keywords can have a direct impact on your ROI.
  • Measurement and ROI

    • If you don't know what metrics matter, how do you appropriately monitor your paid advertising campaign, week to week and month to month? This guide will help you start estimating your ROI as you set up the right tracking to quickly monitor and test ads
  • ...and Much More

    • How do you keep people from two states away looking for a local lawyer in their your town from seeing your ad without missing out on the person who may be traveling and searching for a lawyer in your neighborhood?
    • What is a good target for click-through-rate and conversion rates?
    • Should you use the new Google artificial intelligence features? 

    All of this and more are in this comprehensive guide broken down to 7 easy to understand tips.

    STOP giving money to Google with no measurable return.

    START investing in AdWords the GNGF way.

     

    DOWNLOAD THE GUIDE

    Google doesn't need $120,000 of your hard earned money

    Google makes about $9 billion a month on its advertising platform. You know that they aren't hurting for money right now. Then why do you keep giving them extra money each month when it is not providing real value to your law firm? 

    Over the past 7 years we have audited dozens and dozens of Google AdWord campaigns for law firms across the country. We have also taken over paid advertising campaigns from many law firms that were being managed by internal staff or managed by an outsourced agency. Over and over we have seen basic mistakes that led to the law firm wasting hundreds, thousands, and even tens of thousands of their marketing dollars each month.  

    Don't get me wrong here, we feel that Google AdWords is a great marketing channel to help grow your law firm. It is just that Google makes it easy to get started with advertising on AdWords, but does not do most of the monthly optimization maintenance work for you. This leads to a lot of wasted money when you don't have the experience or aren't provided the education of what works on PPC for law firms.

    For example, after an audit, we were able to use our experience and save one client over $10,000 per month (almost a third of what they were spending) on their AdWords campaign without sacrificing any results. That is over $120,000 a year of marketing budget that they were handing to Google that could have been put back in their pocket. What would you do if you uncovered $120,000 a year in your marketing budget?  


    “Prior to finding Get Noticed Get Found (GNGF) we had an agency that cared only about the bottom line and not about their customers. Switching over to GNGF was the best thing we could have ever done for our criminal law practice. They make you feel like you are a member of their family with their individualized attention that they give you. Since we started using them 5 years ago, our online presence has grown and well surpassed our expectations. If you are looking for a company to increase your online presence and help build your business, contact GNGF today!!!”

    —Phillip Greenberg
    Greenberg & Greenberg


     

    Fill Out This Form To Receive Your FREE Legal PPC Guide!

    About GNGF

    Educating & Empowering Lawyers Since 2011

    GNGF (Get Noticed Get Found) is a full-service marketing agency that serves only lawyers and law firms. Our team is recognized as leading authorities on search marketing, website design, paid traffic, and more.


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    Morris Lilienthal, Esq.

    Martinson & Beason, P.C.

    “GNGF has proven to me why they are leaders in their field. The marketing work done by the GNGF team goes far beyond successful rankings and a website we can take pride in…At GNGF, I am treated with personal attention. Of course, the new business gained from our web efforts is nice too.”